Pinterest turns hair and nail Pins into salon-ready guides
Pinterest launched Beauty Guides on October 6 for iOS users in the US. The feature combines image analysis with a language model to explain a saved hair or nail look, suggest what to ask for at a salon, and provide related products or instructions. Expansion to other regions and categories is planned, not established. Pinterest's launch describes functionality and survey findings, not independent evidence that the guides improve bookings, sales or service outcomes.
Context & source check
For service businesses, useful content may need to help someone explain what they want, not just attract a save. Keep professional consultation in the loop: a generated guide cannot establish what is achievable for a particular customer. Canadian availability is not confirmed.
Available on US iOS; wider rollout planned. Company source. Source checked Oct 7, 2026. Not independently tested.